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Jason Yu, Innovation Chef

Jason Yu, Innovation Chef

Recent Posts

Machine Learning Innovation Challenge - What Can Be Accomplished in 24 Hours?

[fa icon="calendar'] Sep 21, 2017 3:49:52 PM / by Jason Yu, Innovation Chef posted in innovation challenge, machine learning

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What can you accomplish in 24 hours when you bring together a group of curious thinkers?

Cookhouse Lab hosted our first free Innovation Challenge Event last week and the topic of interest was machine learning. Machine learning has been a definite hot topic for manual process optimization in any industry, and our participants were taken through a condensed Cookhouse Lab innovation sprint towards creating insurance specific use cases. 

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Delays in APS Project - Learnings and Wrap Up

[fa icon="calendar'] Aug 15, 2017 1:24:42 PM / by Jason Yu, Innovation Chef posted in innovation, delays in aps

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It has been six months since the Cookhouse Lab opened its doors to the insurance industry with the vision of making insurance better.  There have been several amazing co-creation projects to date including Insurance Loyalty & Rewards and Blockchain Use Cases For Insurance.  Each of these produced valuable outputs for the individual participating member insurance companies, and the Delays in APS project was no different. This project is the first since the inception of our lab (though we anticipate many more) that delivered a solution scope for an industry minimum viable product.

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Delays in APS: Project Update

[fa icon="calendar'] Jun 27, 2017 9:53:27 AM / by Jason Yu, Innovation Chef posted in innovation project progress

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We have now passed the halfway point of our Delays in Attending Physician Statement (APS) project journey. Last week, the project team hosted an update breakfast to discuss the progress that has been made so far.
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Loyalty & Rewards Project (Series Finale): Delivering Business Value

[fa icon="calendar'] May 12, 2017 4:00:00 PM / by Jason Yu, Innovation Chef posted in insurtec, news, innovation project progress

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"Coming up with an idea is the easy part. Bringing that idea to life is the difficult part"  

This advice was given to me very early on in my career but still rings true every time I embark on a new innovation project.  As innovation professionals can attest to, it is the vetted business value of an innovation that is one of the most difficult elements to overcome when applying for budget or devising a go-to-market strategy. 

As the team worked towards the end of the project, the focus was on business casing, and the due diligence supporting the features of the newly created digital experience.  All of which were in an attempt to deliver business value planned from the beginning of the project. Some examples of these can be seen below. 

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Loyalty & Rewards Project (Week 8): Creating a Digital Experience to Humanize Insurance

[fa icon="calendar'] Apr 26, 2017 2:00:00 PM / by Jason Yu, Innovation Chef posted in innovation project progress

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"The needs of insurers are not aligned to the needs of customers"

Often times, driven by profitability and shareholder return, corporations continue to find it a challenge to align their financial goals with customer needs. This opportunity, although identified early on in the project, continues to be a key theme for the project. The common situation that seemed to arise when comparing customer feedback to insurer feedback, was that insurers tend towards communicating by their products while customers tend to only understand insurance within their own context. 

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Loyalty & Rewards Project (Week 7): Reflection

[fa icon="calendar'] Apr 13, 2017 3:00:00 PM / by Jason Yu, Innovation Chef posted in innovation project progress

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We have now passed the half way mark of our project journey. The team has made fantastic progress so far, iterating through the design thinking journey. Combining design thinking and lean startup methodologies, the team has completed version one of the insurance loyalty and rewards MVP based on end user feedback.

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Loyalty & Rewards Project (Week 6): Friendly Competition

[fa icon="calendar'] Mar 28, 2017 2:00:00 PM / by Jason Yu, Innovation Chef posted in innovation project progress

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Innovation can be sparked through a variety of different ways. Sometimes, the spark comes from sheer necessity but other times, it can be born through an “Aha!” moment from a high-pressure environment.

Personally, I am a fan of innovation through the approach of “friendly competition.” Without some form of pressure (whether it be friendly or not), it is hard to innovate effectively.

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Loyalty and Rewards Project (Week 5): The Pitch

[fa icon="calendar'] Mar 16, 2017 4:00:00 PM / by Jason Yu, Innovation Chef posted in innovation project progress

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A couple of years ago, I had the pleasure of presenting my first venture capital (VC) pitch for a startup that I was working on called PetBot. Prior to the pitch, I was under the impression that I knew everything in putting together a successful pitch that would blow everyone away. Boy, was I wrong. Nearly every slide I spoke to was faced with brilliant and constructive critiques.

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Loyalty & Reward Project (Week 4): Structured Corporate Co-Innovation

[fa icon="calendar'] Mar 10, 2017 1:31:02 PM / by Jason Yu, Innovation Chef posted in innovation project progress

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As a child, I was fortunate to have access to one of the most popular creative tools of my generation, LEGO.  Many of my peers took the typical path of buying the box set and assembling the intended toy, but I tended to follow the more rebellious path by trading pieces with my friends so that we could each create our own custom masterpieces.

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Loyalty and Rewards Project (Week 3): Minimum Viable Product Supporting Partnerships

[fa icon="calendar'] Mar 1, 2017 3:30:00 PM / by Jason Yu, Innovation Chef posted in innovation project progress

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At the core of Cookhouse Lab's values is the belief that co-creation through collaboration brings forth greater value than the sum of its respective parts.  I have previously discussed about our diverse member pool as well as ongoing interactions with customers, both, directly impacting our day-to-day lab work. In addition to these, we have formed several partnerships to provide support to our members and projects. 

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